Audio Technica has taken the wraps off of a slew of new consumer-level headphones at IFA 2018, that should continue the company’s tradition of offering excellent sound quality at a relatively good price. There are a total of five new headsets on offer, including the ATH-MSR7B, ATH-CKR7TW, ATH-SPORT7TW, ATH-SR50BT, and ATH-SR30BT.

First up is the Audio Technica ATH-MSR7B, which is a pair of high-end over-ear headphones that include a new set of True Motion Drivers, with 45mm and carbon-coated diaphragm. Audio Technica says the drivers are built for excellent frequency response, and says the headphones will get a response of 5Hz – 50kHz. The headphones will be available in fall 2018 for $250.

Next is the Audio Technica ATH-CKR7TW, which is Audio Technica’s first attempt at a pair of true wireless headphones. The headphones are aimed at taking the convenience of true wireless with the sound-quality of Audio Technica headphones, and will also be available in the fall for $250.

The ATH-CKR7TW aren’t Audio Technica’s only true wireless headphones. The company is also releasing a pair of sports-focused true wireless headphones, called the Audio Technica ATH-SPORT7TW headphones. In particular, Audio Technica has focused on building headphones that stay in place — something that has long been hard for true wireless headphones.

Next up are the Audio Technica ATH-SR50BT and Audio Technica ATH-SR30BT headphones. Perhaps most notable about these headsets is their batter life — the ATH-SR50BT headphones come in with a 25-hour battery life, however the ATH-SR30BT headphones step things up to a whopping 70 hours. The headphones also support Bluetooth 5.0, which makes them among the first to adopt the new technology, and should mean that they offer some interesting improvements over other wireless headphones. Both the ATH-SR50BT and ATH-SR30BT headphones come in at $200, and they’ll both be available in the fall.

It will be interesting to put these headphones to the test, especially given the fact that Audio Technica seems to be adopting new technologies — like true wireless and Bluetooth 5.0.